Tuesday, 11 October 2011


This post demonstrates just how much has changed in relation to my design direction. I found this old post referring to the same 'Helvetica' book as I used for research in the first year.

Previously I thought that Helvetica as a typeface was great. Jeeeez. Now I want to give it more personality and when looking through this book for the second time, my opinion is that it is overused and does not communicate anything other than the words written. 

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